How Clearly Local Lifts a Global Elevator Company to New Heights
About the Client
The client is a global leader in the elevator industry, headquartered in Sweden. With a presence in over 70 countries, 15 subsidiaries, and 200 partners, their vertical platform lifts, cabin elevators, and refurbishment services are found in homes, offices, airports, shopping malls, and more. Their products combine accessibility with elegant design, serving both B2B and B2C markets.
Scaling Content Across Languages, Cultures and Technology
Before partnering with Clearly Local, the client managed multiple vendors for different services—technical writing, translation, and design—which led to inefficiencies, inconsistent quality, and delays in product launches. The complexity of their products demands precise, user-friendly multilingual documentation that can be easily understood by both local engineers and end-users.
Clearly Local became the obvious partner thanks to our “Content 360” offering and extensive international resources, including the ability to deploy subject matter experts—from mechanical engineering to legal and finance—on-site around the world.
As the client’s documentation volumes have grown, so too has the complexity of their content challenges. This growth has led them to explore new technologies—Artificial Intelligence and Large Language Models (LLMs)—to manage translation at a greater scale and speed, without compromising the precision their technical documentation requires. This represents a natural next step in our partnership, with Clearly Local providing expertise in AI language solutions to further optimize workflows.
Clearly Local’s Integrated Approach
Clearly Local provides the client with a comprehensive, end-to-end solution for all content needs. From technical writing and translation to eLearning creation, video engineering, dubbing, and manual design, we have become a trusted partner in helping them communicate effectively across global markets. Acting as a seamless extension of their team, we have established a continuous feedback loop to ensure all localized content meets their exacting standards.
Among our many successful projects, the following are particularly notable:
Creating a Global Installation Manual from the Ground Up
One language frequently featured in the client’s language pairs is Simplified Chinese. This is largely because half of their R&D centers are located in China. As a result, many documents originate in Simplified Chinese and require translation into English or must be written in English from scratch.
It was against this backdrop that one of our first major projects began: creating an installation manual for a new lift model from scratch. While the client’s engineers understood the process, translating that knowledge into clear, structured documentation presented a significant challenge.
Clearly Local responded quickly, sending an English-native technical writer to one of the client’s factories in China. In just one day, the writer observed a “perfect installation,” took photos, and began drafting the manual. Within a month, the first draft was ready. A few weeks later, the finalized manual was delivered in English, Bahasa, Vietnamese, Thai, and other languages.
A Cost-Effective Model for Technical Documentation
Building on this foundation of trust, Clearly Local again proved its value as an innovative partner when the client needed a cost-effective way to scale technical documentation into ten new languages simultaneously. The project presented a classic industry dilemma: how to leverage the speed and budget-friendliness of Large Language Model (LLM) translation without compromising on the critical accuracy required for elevator installation.
Clearly Local designed a bespoke, hybrid solution. We moved beyond simple AI translation by integrating native-language subject matter experts directly into the LLM process. This ensured that technical terminology and complex instructions were handled with the necessary precision, layering a guarantee of human expertise over the power of AI.
The result was a success on all fronts. High-quality test translations were delivered across all ten languages, complete with transparent quality ratings that gave the client full visibility and confidence. The solution met stringent budgetary requirements while delivering fully usable, accurate manuals.
Ongoing Impact and Results
Since the beginning of the partnership, Clearly Local has consistently delivered measurable results:
360° Content Solution
The client no longer needs to manage multiple vendors. Clearly Local handles everything under one roof.
100% On-Time Delivery
Even with complex, multi-language projects, deadlines are always met.
100% Satisfaction
Every project has passed in-country reviews with zero quality complaints.
This streamlined approach has improved productivity across the client’s teams, allowing them to focus on innovation and expansion rather than managing fragmented workflows.
A Partnership Built on Trust and Expertise
Clearly Local continues to support the client with new projects, adapting to evolving needs and delivering tailored solutions that align with their business goals. For companies navigating the complexities of international growth, this case is a powerful example of how the right localization partner can make all the difference.
Interested in tapping into the Clearly Local advantage?
Contact us to learn more about our technical writing services and how we can help your business reach global markets effectively and efficiently.