The Human Factor in Transcreation: Exploring Emotional Depth and Marketing Strategies in Global Outreach
In today’s global marketing landscape, the challenge of creating meaningful connections across different societal backgrounds is paramount. Transcreation, a key component of our suite of translation services for Marketing and Communication content, stands out in this context. It goes beyond language translation, ensuring a brand’s message aligns with various markets’ unique sensibilities and social nuances. […]
A Comprehensive Guide to Game Localization: The Strategy and Essentials Part 1
Game localization is a multifaceted and intricate process that shapes the global gaming landscape. With the industry’s staggering growth and the ever-increasing demand for immersive experiences, the task of localizing a game extends far beyond mere translation. It encompasses cultural adaptation, visual appearance, voiceover localization, quality assurance, and much more. In this comprehensive guide, we […]
💡Industry Insights and Expanding Possibilities from Clearly Local’s 2023 Annual Meeting 🌟
The conference portion of Clearly Local’s Annual Meeting 2023 (AM2023) featured insights from industry veterans, providing our teams with perspectives from the linguist, client, and technology sides. Localization experts shared their knowledge through 4 different sessions that prepared the team’s mindset for this year’s focus: Expanding Possibilities. Here’s a recap! Expert: Translation Livestream — The […]
Translating Health: Unpacking Life Sciences Translation
In the complex and highly regulated landscape of life sciences, the translation and localization industry faces the immense challenge of navigating and decoding its intricacies, encompassing sectors such as medical devices, pharmaceuticals, biotechnology, and Contract Research Organizations (CROs), collectively known for their innovation and an anticipated global market value of $2 trillion by 2025. This […]
Decoding the Value and Cost of Translation: A Comprehensive Guide for Global Success
Introduction In an increasingly interconnected and globalized world, translation and localization have become indispensable tools for businesses and individuals seeking to communicate effectively across linguistic and cultural barriers. This article delves into the immense value of translation services in today’s modern world, shedding light on the intricate factors that influence pricing, quality assurance, and […]
Finding the Right Words Helped a Dating App Find Greater Success
If you’ve used dating apps or seen those viral screenshots of them, you know how messages can determine whether sparks fly or just fizzle out. In the background, an equally important relationship is also being built on words: the relationship between the app and the user. Last year, a China-based dating app partnered with Clearly […]
Localization Engineering in the Age of Automation
THE BUILDING BLOCKS OF LOCALIZATION The engineering capability of localization team is an important element that determines the final quality of localized products, especially in today’s massive use of automation and diversity of tools and content to be localized. The main responsibility of localization engineer is to ensure that all translatable content can be extracted […]
Give Your Product an Edge with an Error-Free UI
Clearly Local provides effective, high-performance service solutions for User Interface (UI) localization. Combining the best technology and UI localization professionals, we help our customers get their localized UIs right to make their products a success. In this day and age, having a well-designed product is more important than ever. Markets are easily accessible and offer […]