ChatGPT: The False Rise of AI

Introduction ChatGPT, recently released by OpenAI, has shocked the world. It represents a significant milestone in artificial intelligence. With its capabilities in natural language processing, it has found application in a whole range of fields, including localization, translation, transcreation, and content creation. This article aims to comprehensively understand ChatGPT, its applications, and what it has […]
Does Your Content Say “Good User Experience” in Every Language?

You know your multilingual content is good — it’s consistent, accurate, and error-free. You followed a professional localization process, from kickoff meetings to defining standards to linguistic testing. You’ve launched in multiple regions, and customers are showing interest. But something is missing. Your brand’s CR (or CAR, CCR, RPR, or whatever sales KPI you’ve chosen) isn’t […]
INNOVATE: CL’s 2022 Annual Meeting Inspires Continued Innovation

At Clearly Local’s AM2022, we celebrated our team’s innovative achievements and set the tone for even more innovations in the year to come. Having acquired new customers and solidified our customer base through our focus on customer success and automation, Clearly Local has seen remarkable growth. We’ve added great talent to our team, including experts from leading industry players and top universities. Combined with our clients’ engaging and sophisticated requests, these developments have primed us to innovate even more in our operations and solutions. Held in Beijing, this year’s AM brought together […]
Finding the Right Words Helped a Dating App Find Greater Success

If you’ve used dating apps or seen those viral screenshots of them, you know how messages can determine whether sparks fly or just fizzle out. In the background, an equally important relationship is also being built on words: the relationship between the app and the user. Last year, a China-based dating app partnered with Clearly […]
Clearly Local successfully awarded ISO 9001:2015

Clearly Local is delighted to have been awarded ISO 9001:2015 certification, an internationally recognized standard that ensures services offered meet the needs of customers through effective quality management systems. Formed by a core team of localization industry veterans, Clearly Local has developed a set of processes and quality management systems unparalleled in the industry and […]
Linguistic Testing: What, Why, How?

So, noble localization manager, you’ve selected a great language service provider (LSP) to help you translate your application or game’s content into many languages. You’re satisfied with the quality of the translations, and everything’s been completed on schedule and within budget. The glossary has been checked, the QA tools have been run, and there are no typos or […]
What is the strategic impact of Localization?

Despite its positive impact for global businesses, localization often comes in many organizations at the end of the process whether it is within R&D and Product Development or in Content Marketing Strategy. This is not the case in every company though. Nataly Kelly is an industry expert who has more than 10 years of experience in the language industry. Today she is the Vice […]
Multilingual DTP: make your digital files ready for localization

In the fast-developing global market, the marketing and advertising of the products and services of an enterprise are essential. In order to let customers better grasp the product and service information of the enterprise, it is necessary to develop and design the corresponding product description or user manual according to the language used by the target customers. […]
Localization Engineering in the Age of Automation

THE BUILDING BLOCKS OF LOCALIZATION The engineering capability of localization team is an important element that determines the final quality of localized products, especially in today’s massive use of automation and diversity of tools and content to be localized. The main responsibility of localization engineer is to ensure that all translatable content can be extracted […]
Multimedia Engineering Perfection

LOCALIZATION ENGINEERING, A KEY COMPONENT Many people underestimate the level of engineering requirements needed in localization. In fact, translation is only a part of the localization process. Localization project includes various technical processing and tasks that support the work efficiency of translators and QA Managers, ensure linguistic consistency, solve practical technical problems, and generate localized […]
Clearly Local Desktop Publishing and Quality Assurance Services

EFFECTIVE LOCALIZATION, TAILORED TO YOUR NEEDS Whether you’re the end customer, a client-side localization team member, or a professional language service provider, Clearly Local is here to meet your multilingual desktop publishing and multimedia needs. Desktop publishing and quality assurance are key links in the localization delivery process, yet the importance of these processes is […]
Distributed work 4.0 —— Providing efficient, low-cost service to clients through distributed work

THE CORONAVIRUS PANDEMIC IS EXPEDITING THE TRANSFORMATION OF THE TRADITIONAL WORK MODEL The pandemic will eventually come to an end, but the new work model taking shape as a result is here to stay. Businesses are returning to work, but it is unlikely that the large-scale and centralized work model will reappear in many enterprises. […]
The newly favored approach: elearning

More and more multinational companies are investing in eLearning, which is a cost-effective approach to training and increased employee retention compared to conventional programs. Yet multilingual eLearning has complex linguistic, technical, content development and voiceover requirements. Particularly, with the rise of distributed teams, it can be difficult to meet the team’s Learning and Development requirements due to the cross-cultural […]
The Importance of Explainer Video Voiceover Explained

Online video is now a popular content medium for businesses around the world, the recent events around the boom of Tik Tok is a clear illustration of how web users are now devouring content. Today, explainer videos are used for marketing and promotion purposes to inform, inspire, and engage potential customers. Explainer videos can be […]
5 Tips to Mastering the Art of Voiceover in Video Games

Voiceover is a fast-developing industry. According to the Report on the Global Voice Over Market by an online global voiceover marketplace, voiceover industry has an estimated $4.4 billion in jobs completed annually by voice actors worldwide as of 2015 (most recent data published). Because volume is increasing, the unavoidable Human vs. Machine also applies here, synthetic voice technology companies are also growing. […]
7 Easy Tips to Help Write Like a Professional English-Native

INSIGHT INTO THE ASSESSMENT OF CONTENT QUALITY Having worked in both the scientific publishing and translation and localization industries, part of my job includes consulting with authors and editing or translating various types of content. Yet an important element could often pose a challenge for the non-native authors: the final assessment of the revised or […]